Zeekit is a female-founded, Israeli-based company that combines fashion and technology through its dynamic virtual fitting room platform to create a significantly enhanced customer and social experience.
Virtual try-on is a game-changer and solves what has historically been one of the most difficult things to replicate online: understanding fit and how an item will actually look on you. Zeekit will help Walmart deliver an inclusive, immersive and personalized experience for its diverse customer base.
Through Zeekit’s technology, customers will soon be able to virtually try on items from Walmart growing assortments.
The experience is live on Walmart.com, customers can simply upload their picture or choose from a series of models that best represent their height, shape and skin tone to instantly see themselves in any item of clothing, mimicking the experience of trying on clothes in a store. They can even share their virtual outfits with friends for a second opinion. This brings an inclusive and social experience to digital shopping.
Zeekit’s technology has been trialed by many top brands and retailers in the fashion industry. It uses real-time image processing to map a person’s image into thousands of segments. Clothing is processed in a similar manner and the equivalent points of the two are mapped into one final simulation.
Given Zeekit’s scalability and technology it can also be used to create other fashion experiences, including the ability to build the world’s largest virtual closet and mix and match clothing seamlessly. These exciting technologies add a social element to the digital experience, allowing our customers to bring their unique personalities and preferences to shopping.
One of the most frustrating aspects of shopping for clothes online is understanding how an item will actually look on you. With Zeekit, the goal is to deliver an inclusive, immersive and personalized digital experience that will better replicate physical shopping.