|Mi TV LUX Transparent Edition is the world’s first mass-produced transparent TV. With an edge-to-edge transparent self-luminous display transmitting images that seem to be suspended in the air, this TV ushers in a new way to consume visual content previously only seen in science fiction films. Mi TV LUX Transparent Edition is priced at RMB 49,999, and official sales start at 10:00 on the morning of August 16.World’s first mass-produced transparent TVMi TV LUX Transparent Edition offers a perfect combination of cutting-edge display technology and exquisite industrial design. For Xiaomi, it is also a major exploration of future TV forms. When Mi TV LUX Transparent Edition is turned off, it looks like a mere glass display. The pictures it displays seem to be floating in the air, merging the virtual and the real to bring an unprecedented visual experience.Unlike traditional TVs that come with a back panel, Mi TV LUX Transparent Edition creatively embeds all the processing units in its base stand, preserving the compact shape of the screen and in the meantime brings about countless technical challenges. Having overcome all those difficulties, Xiaomi has become the world’s first mass producer of transparent OLED TVs, as well as China’s number one OLED Basic Module (OBM) manufacturer. That means Xiaomi is currently the only TV brand in China capable of individually handling the mass production process of a product as complex as Mi TV LUX Transparent Edition|
Mi TV LUX Transparent Edition runs on custom-made MIUI for TV. The user interface – including the Home page, Settings, My App – is specifically designed to better demonstrate the visual features and strength of the transparent screen, creating a unique user experience. The system also supports Always-On display and allows users to customize display images and texts.
Mi TVs have been ranked at the top for shipments for six consecutive quarters from Q1 2019 to Q2 2020*. In the past seven years, Mi TV business has grown from an industry newcomer to the first Chinese TV brand with annual shipments exceeding 10 million units.